Scotland Health Secretary Nicola Sturgeon has announced plans for health boards across Scotland to share £36m in a bid to tackle the country's drink problem.
She said the cash would be aimed at encouraging people to curb their alcohol consumption before it permanently damages their health.
'Brief interventions' by health boards should be the priority - where medical staff talk to someone about their drinking if they think it may be an underlying reason for their visit to hospital or their GP.
The funds will also allow investment in developing alcohol prevention, support and treatment services.
Ms Sturgeon said: "It's vital that we tackle Scotland's drinking culture - too many people are drinking too much, too often and although they may not realise it, it's having a detrimental effect on their health.
"This funding will allow boards to continue their work to help people address their drinking before they cause lasting health damage.
"By intervening early, we can maximise resources and - more importantly - save lives."